I noticed that I’ve been getting a high amount of clicks from people who searched on how to set up a band page on facebook.As I’ve mentioned in one of my earlier posts,a band just getting started can always go and design a page for their band on myspace or facebook,or both.I consider this as a great starting point to any band.To find out what suits you best,facebook or myspace,cick here.But my major intention here is to focus on setting up a band page on facebook.In the future though,if I realise that it is important I’ll explain how to set up a band page on myspace.This is however much more complex than facebook pages.I have considered asking my very good friend,Nadeesha (Nadz) Cabral,who has been around me in 95% of the bands I’ve played in and fronts my current band,to write a few guest posts for me.This is more his subject than mine.If I’m lucky(and you too,because he really knows his I.T) you can expect a good post on myspace pages in the future.If time allows the chances of him becoming a co-admin of this blog are quite high.Keep it locked for that.
Back to the topic.You don’t have to be an HTML genius or a JAVA expert to set up a band page on facebook.I am neither but if you do not know exactly how to handle the fixed layout to meet the needs and the image of your band,I really don’t see the point in setting it up.And the reason for people to search on setting up a facebook band page-despite facebook’s simplicity-I think is this.Frankly,whether you are a Jazz band or a Norwegian Black Metal band,you get the same layout.Having a very white background as the fixed layout,the Black Metal band still has to deliver the their black goods,in their black packaging,to the blackened hearts of their fans.So without instructing you on how to set up the page step by step,I will share with you,some tips on converting the already existing band page to a page that “kicks ass”!!!
So first things first,if you want to set up a facebook page please set up a complete
one,there’s nothing more unprofessional than an empty page that just exists for the sake of it.If your page looks interesting people start showing concern about your band,even when you don’t have any music out.And nothing else underestimates a band more than a sad attempt to gain some cyber P.R.If you want to do it,do it completely or just don’t do it.There are many multi-platinum bands out there who started without a facebook page.
OK,so how can you add stuff to your page when you don’t even have a single out?Type something creative,surely you can type!!!Take a few snaps of your band and upload.No,you don’t have to have your guitars,take pictures of you hangin’ out together and upload.If you can,shoot a li’l introductory video for your band,the frontman can do the talking while the others lounge their butts.If you can do the latter,people will take you really seriously.You don’t have to speak as if you were interviewed regarding a grammy nomination,just play cool.30 seconds of wmv or mpeg can make you look like big time hitters.
As I sais earlier you have to do everything within the simple format facebook offers.So text really matters.If your thrash metal band type out a thrashy intro about the band.Don’t try to cater to the average Britney Spears fan who would stop by to check out the band page.The words you use,are going to be a key factor in sculpting to your cyber image.At least within facebook that is.Myspace however is much different,you can keep your fingers crossed for my friend’s post.
If you have somehow set up the page,just start inviting people.It is absoloutely point less to create a page and wait without inviting.”Let’s wait until we are tight” or “Let’s wait until we get the fans” are not going to do much for your band.Even if you don’t have pictures and stuff,if you have set it up,just keep inviting.
Here’s a good rule of thumb for the admins.Never become fans of your own page.It is absoloutely ridiculous.It just shows how desperate you are to get the fan count high.You can be and need to be desperate,but you don’t have to show it,do you?
Once the page is set,keep analysing it.Nothing beats an analysis panel with a large numbers of page hits,song plays etc..It just boosts up the band’s confidence and gives a feeling that there are people who actually listen to what you do.A panel full of zeros of not bad for starters though.It will give you that urge to invite as many people as you can,add changes to the page so people come and check you out.Do this everytime you log on.
There are many applications available on facebook for your band/musicians page.Spare a minute to check these out an add what you like.I don’t get anything for mentioning these,but out of 7369(currently)music apps,a few good applications I recommend would be;
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iLike.
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My merch store.
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Reverbnation.
That should cover some basic tips on facebooking a band.Await a post with tips on setting up a hig quality myspace page.